
Target: Referral Sources and Clients (All Relationships)
A fluid marketing email and letter campaign touches Realtors several times each month design for branding and self promotion. This is used for all referral source information obtained personally or through data purchase.
| Campaign |
Frequency |
Target |
Example |
| Rate Updates |
Weekly |
Realtor |
 |
| Business Booster |
Monthly |
All Relationships |
 |
| Quick Tips |
Monthly |
All Relationships |
 |
| Practical Financial Tips |
Quarterly |
All Relationships |
 |
| Newsletter |
Quarterly |
All Relationships |
 |
| Lead Follow-up |
Weekly |
Purchase Clients
Refinance Clients
Credit Clients |
 |
| Holiday Post Cards |
Monthly |
All Relationships |
 |
Marketing Tools

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